Posts Tagged ‘blog’
“A blog isn’t a business plan.â€ I recently saw that tweet on Twitter, and it really hit home for me the perils of using a new technology or communications tool and thinking that mastering its use or even the fact that you are using it …
By Cliff Posey Jr
The social media optimization, popularly referred as SMO, is a technique of bringing forth publicity and success with the help of social media indulgence, online community activation and social websites. The SMO techniques comprise of implementing social news, articles, blogs, RSS feeds and even third group social functionalities such as videos and audios. The Social Media Optimization is primarily connected to the search engine online marketing strategies, but varies in many ways.
The main benefit of social media optimization is the implementation of improved web page rankings to attain more traffic flow. The social media optimization plays a major technical base to viral advertising and marketing promotion. The main technique of publicity in viral marketing is the usage of social bookmarking networks and video-audio sharing networks. Other techniques include the act of blogging that brings up a huge traffic and leads to publicity.
The social media optimization is an integral part of ORM (Online Reputation Management) or the SERM (Search Engine Reputation Management) for the entire organization of an online business. Researches show that more than eighty percentages of Internet surfers possess an online web profile in at least a single social network-managing site. The main reason for this is to get connected with their friends and families. However, there are other communities, who are just interested in attracting people to promote their business with these networks. The connection to these social bookmarking sites will attain popularity without any extensive effort from your end.
Attaining your website popularity is not as easy as it seems to be. First, you need to understand the basic techniques behind the creation of a successful website. The internet is an area that includes countless number of websites and therefore you need to hold a good reason to explain the visitors on the purpose of visiting your website. Almost all websites are similar in appearance and unless the public finds unique information on a particular website, they will not actively get involved with the site.
A collection of informative blogs and articles on your website helps to increase the popularity of your website on the Internet. With the help of social bookmarking, you can make your blogs travel at a faster rate through the Internet. You will be able to place a connecting link at the bottom portion of your blog as soon as you change to be a constant blogger. This in turn helps you in bringing huge traffic to your website. You can even employ other websites to utilize your content, if they are ready to offer a connective link to your website. This also helps you attain fame in the industry.
Examine and understand the prevailing competition on online marketing before to indulge in social media optimization. With thorough knowledge and implementation of social media optimization techniques, you can expect miraculous success in your marketing space. You will find the benefits of social media optimization with the proper application of your knowledge and internet marketing techniques. Undoubtedly, the social media optimization with social bookmarking will take you to the peak of success.
Go here to see the original: Social Media Optimization Can Make Your Social Media Campaign Successful
By SEO Sapien
A lot of people are confused by the term “social media marketing” and believe that it is only advertising on a social networking site, where networks monitor what users are doing and place ads next to them, hoping they will get a click. However, social media marketing is actually about different kinds of collaborations between people and finding ways that individual fans of a particular brand product or even a company can endorse it themselves on various social media sites like MySpace, Facebook, YouTube, Twitter and others.
Social media marketing differs from industrial media marketing in that industrial media generally uses very expensive tools requiring a great deal of financial capital to publish its information, where as social media marketing uses fairly inexpensive tools that enables anyone anywhere to publish or access information. Both social media and industrial media have the capability to reach a small audience of one or two, or large audiences of millions. However, the time lag is generally much longer between a communications from industrial media as compared to social media when responses can be instantaneous. In addition, there are currently few, if any, limitations on social media such as on pages or hours. The audiences are encouraged to be active participants, to add comments, or blog or even edit articles or stories, as they deem necessary.
Social media optimization, or SMO, uses methods that generate publicity through social media and online community websites. There are many different types of technologies and applications for social media like blogs, vlogs, wikis, emails, podcasts, instant messaging and many more. Two of the most popular reference services are Google and Wikipedia. You can share photos at Flickr, videos at YouTube, personal music at Last.fm, microblog on Jaiku and Twitter. Besides the now universally known Facebook and MySpace, you can also go social networking on Avatars United, Youmeo and Second Life (social network via virtual reality).
Experts insist that social media is here to stay. Companies are now recognizing the need to be more involved in social media marketing, because it is through these channels that they can hear most quickly and honestly what consumers need and want. Businesses are learning that they now no longer wield absolute control over the behavior and buying decisions of their consumers. By paying attention, for instance, to a pro- or anti- product blog from a consumer, marketers have access to open customer discussions they never had before and then, in turn, open their own dialogue to be able to drive the needed change quickly.
Social media marketing opens up a world of fast-flowing creative experimentation where an idea can be tested online in the morning and by afternoon there is a response. Social media techniques should be combined into the marketing mix to optimize the places where the impact can be maximized. The key element in successful social media marketing is to be swift but make sure to drive change in proactive way rather than being reactive.
About the Author: SEOSapien is a SEO Company. We offer affordable and guaranteed search engine optimization services. You can visit our site at http://www.seosapien.com for more information and SEO Prices.
Excerpt from: Understanding Social Media Marketing